Custom Stickers for Creatives: The Success Story of Sandra Staub

Custom stickers have become an essential tool to get noticed, make a lasting impression, and give a brand a strong visual identity. That’s exactly what Sandra Staub, Swiss graphic designer, Stickeryeti customer and ambassador, understood. She shares her journey and valuable tips for creatives, associations, and SMEs who want to boost their communication..

Who is Sandra Staub?

Sandra Staub is a freelance graphic designer, illustrator, and muralist based in Switzerland. A visual communication expert with over 10 years of experience, she works with a wide range of clients—from small local businesses to multinational brands, trendy design studios, and advertising agencies. Whatever your brand’s needs, Sandra knows how to meet them.

'' I Create Beautiful Designs for beautiful brands And Help them Be outstanding.''

How does Sandra use custom stickers?

For Sandra, custom stickers aren’t just sticky bits of paper: they’re mini ambassadors of her creativity! She integrates them everywhere, all the time, and in every form:

• Surprise gifts for her clients, fans, and friends
• Selling stickers on her e-shop
• Distribution at events
• Customizing packaging

Her favorite format? Die cut—highly original and perfectly hugging the contours of her illustrations.

And for an even stronger “wow” effect, Sandra often opts for a holographic finish: that shiny little twist that turns a sticker into a true visual gem.

On her e-shop, you can also shop full holographic sticker sheets that beautifully showcase her illustrations.

As a firm believer in this branding tool, Sandra readily recommends multi-purpose custom stickers to her clients.

Sandra’s tips for creatives and SMEs

1. Dare to design what truly represents you

Sandra encourages you to play with shapes, colors, and typography to create stickers that reflect your world and stand out.

2. Bet on quality

"There's nothing worse than a sticker that peels off or fades quickly!"

Choose durable, resistant printing—it's what makes Stickeryeti stand out from the competition.

3. Use them as clever marketing tools

Sandra loves giving them away as goodies at trade shows or including them in customer parcels.
"It’s a small bonus that always brings joy and builds a bond with your community."

Why are stickers so effective for promoting your business?

Custom stickers are:

• Affordable: ideal for small marketing budgets. Depending on quantity, they cost just a few cents and offer great visibility for little investment.
  
• Versatile: usable on products, packaging, laptops, notebooks...
  
• Memorable: they leave a lasting trace of your visual identity.
  
  

In short, they stick everywhere!

FAQ: All You Need to Know About Custom Stickers for Creatives

How do I create effective custom stickers?

• • Use contrasting colors to catch the eye
    
  • Add your logo or a striking illustration
    
  • Choose an impactful format
    
  • Select a vinyl that makes your sticker unique—transparent or holographic, for example
    
    

What sticker formats are available?

Stickeryeti offers several standard formats with handy online creation tools: round, square, rectangular, or with rounded corners.
But the real game changer? The die cut format (100% custom shape), Stickeryeti’s bestseller and client favorite!

Where should I place my stickers for maximum visibility?

• On your product packaging
  
• On goodies handed out at events
  
• On the laptops or notebooks of your loyal customers
  
  

Sandra’s final word

« Stickers are a simple yet incredibly powerful medium.

They tell a story, travel far and wide, and help spread the word about a brand in a fun, creative way.

Everyone loves them and enjoys sticking them everywhere!
It’s an effortless way to stay visible every day. »